Decked out in
elegant timeless

Decked out in elegant timeless furnishing inspired by the deep blue water of the Adriatic Sea, the hotel showcases 133 sophisticated rooms equipped with full amenities to engage even today’s most discerning travelers; no matter they are coming solo, with family or an entourage of friends.

In-room luxury
bath products

One of the most outstanding examples is by selecting our in-room luxury bath products from Erb, a leading spa brand that formulates a wide range of toiletries and fragrances with ethically-sourced natural and certified organic ingredients and creative inspiration from the Siamese royal court’s long-kept beauty rituals.

“Money can’t buy you happiness but it can surely bring pleasure. Come treat yourself to life's finer things at So Boutique Jomtien Beach Pattaya – an oasis of calm in one of the most bustling holiday destinations – and set your new standards for overindulgence.”


Practical services and state-of-the-art facilities that make us different and make our guests feel more exclusive include a large beach-front swimming pool with a bar that also connected to the lobby, rooftop bar, onsite dining, gym, and souvenir shop. With our prime location on Jomtien Beach, patrons can also indulge themselves by taking a leisurely stroll along a tranquil beach, soak in incredible views of the sea and Pattaya’s skyline, and enjoy a great diversity of attractions and experiences all within close proximity.